Sometimes choosing the sustainable option is less about political idealism and more about our hip pockets, or increased choices.

Spurred on by their own need to achieve net-zero to satisfy different legislation across their global markets, the world’s largest car manufacturer – Volkswagen¹⁷  – have indicated they will go Electric Vehicle (EV) only from 2035, whilst Volvo aims to get there 5 years earlier ^18.

Australians embraced hybrid vehicles – and the associated lower fuel costs – years ago. And with more than half of Australians now considering the purchase of an EV as their next car¹⁹, it is clear the future sales growth of electric vehicles in Australia will be driven more by bottom-up demand than top-down policy. Similarly, the opportunity to save on power bills has seen one in four Australian homes install solar energy sources, the highest uptake in the world, and the main reason that one quarter of all electricity in Australia is now generated from renewable sources²⁰.

These changing behaviours not only lead to increased awareness of sustainability but they are also associated with an increasing array of investable opportunities that people can relate to.