xy+

How to convert more of your ideal clients, without second-guessing your own value and with no formal sales training

How to convert more of your ideal clients, without second-guessing your own value and with no formal sales training

Dan Brown
CEO of Coastal Advice Group + MBS Agency
Dan Brown
CEO of Coastal Advice Group + MBS Agency

How to convert more of your ideal clients, without second-guessing your own value and with no formal sales training

A big thank you to Daniel Brown for joining us again on the XY+ virtual stage to discuss the strategies and principles he has implemented in his own businesses to convert more prospects into paying clients.

Here’s some of the most prominent takeaways Dan shared:

🚀 The biggest things Dan believes is holding advisers back from achieving rapid growth in their business in 2021.

🚀 Where most advisers lose the sale (hint: it has to do with ‘justifying’ their fees, instead of ‘articulating’ them)

🚀 The 90/10 conversion principle

🚀 The importance of aligning what your clients *actually* value, what you’re communicating and what you deliver

🚀 Communicating your value in a way that will resonate with your prospects right brain, not their left analytical brain

🚀 Dan’s take on where he thinks financial advice is headed

Books Dan referenced in this chat:

Building a story brand – Donald Miller

The Life-First Advisor – David Haintz

We also touched on the free ‘How to Build Your Own Client-Focused Conversion System’ 5-Day Challenge Daniel will be hosting, kicking off on 22nd February. Stay tuned for more details…

Dan’s Marketing, Branding & Sales Strategies Group on XY

You can follow Dan Brown HERE to stay on the pulse of Dan’s activity on XY.

3 months ago

|

Category:

A big thank you to Daniel Brown for joining us again on the XY+ virtual stage to discuss the strategies and principles he has implemented in his own businesses to convert more prospects into paying clients.

Here’s some of the most prominent takeaways Dan shared:

🚀 The biggest things Dan believes is holding advisers back from achieving rapid growth in their business in 2021.

🚀 Where most advisers lose the sale (hint: it has to do with ‘justifying’ their fees, instead of ‘articulating’ them)

🚀 The 90/10 conversion principle

🚀 The importance of aligning what your clients *actually* value, what you’re communicating and what you deliver

🚀 Communicating your value in a way that will resonate with your prospects right brain, not their left analytical brain

🚀 Dan’s take on where he thinks financial advice is headed

Books Dan referenced in this chat:

Building a story brand – Donald Miller

The Life-First Advisor – David Haintz

We also touched on the free ‘How to Build Your Own Client-Focused Conversion System’ 5-Day Challenge Daniel will be hosting, kicking off on 22nd February. Stay tuned for more details…

Dan’s Marketing, Branding & Sales Strategies Group on XY

You can follow Dan Brown HERE to stay on the pulse of Dan’s activity on XY.